Sara Ryan is a growth marketing lead for Creo Collective, responsible for working with writers to create impactful content that drives results for brands. Sara is passionate about supporting the strategic efforts of B2B tech organizations looking to grow their business and strengthen customer loyalty.

Sara has more than 15 years experience in B2B content marketing. She has served in various writing, editing, and content management roles for news websites, publishers, and marketing agencies. Sara has helped develop content for clients including PayPal, Google, IBM, and American Express. Sara most enjoys the challenge of breaking down complex topics to create clear and concise copy, particularly for emerging technologies.

Sara earned her Bachelor of Arts degree in Journalism & Mass Communications from Saint Michael’s College. She lives in the Boston area with her wonderful husband, busy toddler, and energetic goldendoodle. She enjoys nature walks, road bikes, and traveling to new countries.